Privacy Policy

PRIVACY POLICY

Daisy Premium Family International LTD
Last Updated: September 2026

1. Introduction

Daisy Premium Family International LTDis committed to protecting the privacy, confidentiality and security of the personal information entrusted to us.

As a private family concierge, household staffing and household management company, our activities may require us to process personal information relating to families, household members, candidates, household professionals, partners and other individuals with whom we interact.

Given the private nature of our services, confidentiality is a fundamental principle of our operations.

This Privacy Policy explains how Daisy Premium Family International LTD collects, uses, stores, protects and deletes personal information in connection with its services and business relationships.

2. Data Controller

The data controller responsible for the processing of personal data covered by this Privacy Policy is:

Daisy Premium Family International LTD

Registered Office : 71-75 Shelton Street Covent Garden WC2H 9JQ London
Company Registration Number : 16599951
Privacy Contact Email : member@mydaisyfamily.com

3. Personal Data We May Collect

Depending on the nature of our relationship with you, Daisy Premium Family may collect information that is reasonably necessary to provide, administer or manage our services.

This may include:

Identity and contact information, including name, telephone number, email address and postal address;
Information provided during enquiries, consultations and Discovery Calls;
Information concerning a family’s household organisation, staffing requirements, schedules and service expectations;
Candidate and household professional information, including CVs, professional experience, qualifications, references and employment-related information;
Information necessary for candidate screening and placement;
Contractual and administrative information;
Communications exchanged with Daisy Premium Family;
Information necessary for invoicing, payment administration or compliance purposes;
Any other information voluntarily provided to us and reasonably required in connection with our services.

Due to the nature of private household services, some information entrusted to Daisy Premium Family may concern highly private aspects of an individual or family’s life. Such information is treated with particular care and strict confidentiality.

4. How We Collect Personal Data

Personal data may be collected directly from you when you:

Contact Daisy Premium Family;
Submit an enquiry or application;
Participate in a Discovery Call, consultation or interview;
Provide a CV, professional profile or supporting documentation;
Enter into a contractual relationship with Daisy Premium Family;
Communicate with our team by email, telephone, messaging service or other authorised communication channel;
Use our website or other Daisy Premium Family services;
Provide information throughout the management of an ongoing placement or service.

Where appropriate, information may also be received from authorised representatives, professional references, recruitment partners or other legitimate sources relevant to the services requested.

5. Why We Process Personal Data

Daisy Premium Family processes personal information only where it serves a legitimate, contractual, administrative or legal purpose.

Personal data may be processed in order to:

Respond to enquiries;
Understand and assess a family’s requirements;
Identify and evaluate suitable household professionals;
Review and manage candidate applications;
Conduct interviews and reference checks;
Present appropriate candidates to families;
Coordinate introductions and interviews;
Establish, administer and perform contractual relationships;
Manage recruitments and provide ongoing support;
Communicate with families, candidates and professionals;
Maintain appropriate administrative and operational records;
Protect the legitimate interests of Daisy Premium Family and the individuals with whom we work;
Comply with applicable legal and regulatory obligations.

We seek to collect only information that is relevant and proportionate to the purpose for which it is required.

6. Strict Confidentiality

All personal information entrusted to Daisy Premium Family is regarded as strictly confidential.

Access to personal information is restricted to authorised persons who require such access for legitimate operational, contractual, administrative or legal purposes.

Daisy Premium Family does not sell personal data.

Personal information must not be disclosed or made accessible to unauthorised third parties.

Where disclosure to a third party is necessary for the performance of our services, required by applicable law, or expressly authorised by the individual concerned, only information reasonably necessary for that specific purpose will be disclosed.

Our commitment to confidentiality applies throughout the relationship and continues after that relationship has ended.

6.1 Confidentiality Agreements

As part of our recruitment process, Candidates may be required to sign a Confidentiality Agreement for the benefit of the Family. Daisy Premium Family may collect, store, and process copies of such agreements for administrative, compliance, and record-keeping purposes. Copies of Confidentiality Agreements are not routinely shared but may be disclosed to the relevant Family upon request.

7. Data Storage and Security

Personal data under the control of Daisy Premium Family is stored on the company’s designated secure server infrastructure.

Daisy Premium Family implements appropriate organisational and technical measures designed to protect information against unauthorised access, accidental loss, alteration, disclosure, misuse or destruction.

Access is restricted according to operational necessity and authorisation.

Daisy Premium Family continuously seeks to ensure that the handling of personal information reflects the discreet and confidential nature of the services we provide.

8. Data Minimisation and 48-Hour Deletion Policy

Daisy Premium Family follows a principle of strict data minimisation.

Information and documentation should only be retained where they have a legitimate and necessary purpose in connection with the management of a contract, placement, service, candidate relationship, administrative requirement or applicable legal obligation.

Where personal data or documentation is collected and subsequently determined to have no legitimate or necessary utility for the management of the relevant relationship or contract, it will be securely deleted as soon as reasonably practicable and, under Daisy Premium Family’s internal retention policy, within a maximum period of 48 hours after that determination.

This policy is subject to any overriding legal, regulatory, contractual or evidentiary obligation requiring Daisy Premium Family to retain particular information.

9. End of Relationship — 30-Day Deletion Policy

Following the termination or completion of a contractual or business relationship, Daisy Premium Family applies a policy of deleting personal information associated with that relationship within a maximum period of thirty (30) days, where such information is no longer required.

This thirty-day period does not apply where continued retention is necessary to:

Comply with a legal, tax, accounting, regulatory or reporting obligation;
Establish, exercise or defend legal claims;
Resolve an outstanding contractual or financial matter;
Protect the legitimate rights or interests of Daisy Premium Family or another person where permitted by applicable law; or
Comply with another mandatory retention requirement.

Where continued retention is legally necessary, Daisy Premium Family will seek to retain only the information required for that purpose and for no longer than the applicable retention period.

10. Disclosure to Third Parties

Daisy Premium Family does not sell or commercially distribute personal information.

Personal information may only be shared where reasonably necessary, including:

With a family in connection with the presentation or evaluation of a candidate;
With a candidate or household professional where necessary to coordinate a placement;
With professional service providers assisting Daisy Premium Family with legitimate business operations;
Where disclosure is required by law or a competent authority;
Where necessary to establish, exercise or defend legal rights; or
Where the individual concerned has authorised the disclosure.

Any disclosure must remain proportionate to its purpose and consistent with our confidentiality obligations.

11. International Data Considerations

Daisy Premium Family works with international families and professionals and may therefore operate across multiple jurisdictions.

Where personal data must be accessed, processed or transferred internationally in connection with our services, Daisy Premium Family will take appropriate steps to ensure that such processing is carried out in accordance with applicable data protection requirements and with appropriate safeguards where required.

12. Your Data Protection Rights

Subject to applicable data protection legislation and any relevant exceptions, individuals may have the right to:

Request access to personal data held about them;
Request correction of inaccurate or incomplete personal information;
Request deletion of personal information;
Request restriction of certain processing activities;
Object to certain processing;
Request portability of eligible personal data;
Withdraw consent where processing is based on consent; and

Requests concerning personal information may be submitted to:

member@mydaisyfamily.com

We may need to verify the identity of the person making a request before disclosing, amending or deleting personal information.

13. Website and Cookies

Where the Daisy Premium Family website uses cookies or similar technologies, information relating to such technologies should be provided through an appropriate cookie notice or consent mechanism where required by applicable law.

Daisy Premium Family will not use website technologies to collect personal information beyond what is reasonably necessary for legitimate website functionality, analytics or other purposes disclosed to users.

14. Legal and Regulatory Requirements

Nothing in this Privacy Policy requires Daisy Premium Family to delete information where retaining that information is mandatory under applicable law.

In particular, certain contractual, accounting, tax, corporate, employment, regulatory or legal records may be subject to statutory retention periods exceeding the internal 48-hour or seven-day deletion periods described above.

In such circumstances, the applicable legal requirement takes precedence, and information will be retained only to the extent and for the period required or otherwise permitted by applicable law.

15. Changes to this Privacy Policy

Daisy Premium Family International LTD may update this Privacy Policy where necessary to reflect changes to our services, internal practices or applicable legal requirements.

The most recent version will indicate its effective or last updated date.

Where a material change affects the manner in which personal information is processed, appropriate steps will be taken to inform affected individuals where required.

16. Contact

For any question concerning this Privacy Policy, the processing of personal information or the exercise of data protection rights, please contact:

Daisy Premium Family International LTD
Privacy Contact: member@mydaisyfamily.com

Daisy Premium Family International LTD
Care · Commitment · Continuity